How Long Is Too Long to Keep a Physician Online?

Posted by Cello Admin on June 01, 2015  /   Posted in Newsletters

physicianonlineIn this age of limited budgets, the tendency during survey tool development is to squeeze in just one more question—often by each person reviewing the tool.

So, when does a physician’s attention span start to drop off in an online survey? This is a particularly critical metric in our business, where online research is the basis of forecasts that inform licensing deals. We want the highest accuracy possible.

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